AI + Telecom Media

Telecom media,
powered by AI.

Telecom Media is building an AI-powered platform that helps advertisers plan, buy, analyze and optimize campaigns across telecom media infrastructure.

Built on real telecom media infrastructure in Brazil.

telecom.ia.br / campaigns / newCONCEPT

Campaign brief

Launch a new electric vehicle in São Paulo. Target high-income consumers interested in technology. Budget: R$500k.

Analyzing audience…
Evaluating available inventory…
Building media plan…
Estimating reach…

Media plan

Generating

Estimated reach

12.4M

Target audience

High-income / Tech affinity

Region

São Paulo

Budget

R$500K

Status

Ready for review

Mobile audience46%
Messaging32%
Rich media22%

Conceptual product demonstration. Figures are illustrative, not from a real campaign.

Workflow

From campaign objective to media plan.

Instead of navigating complex media buying workflows by hand, advertisers will describe what they want to achieve and work with AI agents through every stage of the campaign.

  1. 01

    Brief

    Campaign objective, audience, geography and budget.

  2. 02

    Plan

    AI agents analyze the brief and help build the media strategy.

  3. 03

    Buy

    Connect the plan with available telecom media inventory and campaign workflows.

  4. 04

    Analyze

    Bring campaign performance data back into the intelligence layer.

  5. 05

    Optimize

    AI agents identify insights and recommend campaign improvements.

Agents

AI agents built for media workflows.

Each agent owns a specific part of the campaign lifecycle. We are building and testing them against real telecom media workflows.

AGENT / 01IN DEVELOPMENT

Media Planning Agent

Understands campaign objectives and helps transform briefs into structured media plans.

AGENT / 02IN DEVELOPMENT

Audience Intelligence Agent

Analyzes audience, geography, campaign parameters and available data to support targeting decisions.

AGENT / 03IN DEVELOPMENT

Campaign Analysis Agent

Interprets campaign performance and surfaces important patterns, anomalies and opportunities.

AGENT / 04IN DEVELOPMENT

Optimization Agent

Recommends adjustments based on campaign objectives and performance.

Operating today

AI built on real telecom media infrastructure.

Telecom Media combines AI software with established telecom media operations and commercial relationships with Brazil's three largest telecom operators.

That gives the platform something most AI advertising products do not have: access to real media workflows, inventory and distribution infrastructure.

Telecom Infrastructure

Real-world telecom media operations.

National Scale

Infrastructure designed for large-scale Brazilian campaigns.

AI + Media

AI agents connected to actual advertising workflows.

Why Telecom Media

Software intelligence meets media infrastructure.

Traditional media workflow

  • Manual briefing
  • Fragmented tools
  • Manual planning
  • Manual analysis
  • Slow optimization

Telecom Media

  • Natural-language campaign brief
  • AI-assisted planning
  • Connected media workflows
  • Automated analysis
  • Continuous recommendations

People stay in control of buying decisions. Agents assist; they don't act autonomously.

Product preview

An operating layer for media, not a chatbot.

Briefs become structured objects: objectives, audiences, regions and next actions that agents and people work on together.

IN DEVELOPMENT
Create a campaign for a premium credit card targeting frequent travelers in Rio de Janeiro and São Paulo.
Campaign objective identified· Awareness → Acquisition

Audience parameters

Frequent travelersPremium profileSão PauloRio de Janeiro

Recommended next steps

  1. 01Evaluate available audience inventory
  2. 02Estimate reach
  3. 03Build channel allocation
  4. 04Generate initial media plan
Planning agent · awaiting approvalGenerate media plan

Built for

Brands

Turn campaign objectives into actionable telecom media strategies.

Agencies

Add telecom media intelligence and workflows to client planning.

Telecom & media partners

Connect media inventory with AI-assisted planning and optimization workflows.

Technology

Building the agentic media stack.

We are actively developing and testing AI agents, tool integrations, context management and evaluation systems to determine how media workflows can be reliably assisted by AI.

AgentsTool integrationsContext managementEvaluation

Advertiser / Agency

brief · approvals

Telecom Media AI

orchestration · context

Planning Agents
Audience Intelligence
Campaign Analysis
Optimization

Media Tools + Data

inventory · reporting

Telecom Media Infrastructure

operating today

About

Built from inside the telecom media ecosystem.

Telecom Media is operated by Eugen Ads Ltda and builds on years of experience working with telecom media in Brazil.

Our advantage is the combination of existing media infrastructure with a new AI software layer.

Learn about Eugen Digital

Build the next media campaign with intelligence built in.

We are working with brands, agencies and technology partners interested in the next generation of telecom advertising.